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Welcome to our blog
A quick note on what we plan to write about here, how often, and how to keep up if you want to.
The story behind Blubbl
Why two people frustrated by a missing middle in menswear ended up running a small clothing brand from a spare bedroom.
Caring for the things you buy
Four habits that will keep your favourite pieces looking new for longer — none of them are demanding.
Layering for the cooler months
How we wear our cooler-weather kit without adding ten degrees worth of bulk.
Finding your size: a no-fuss guide
Sizing online is an act of faith. Here is the most reliable way to take it out of guesswork.
What 'sustainable' actually means to us
Materials, packaging, production volume, and the places we are still falling short of where we want to be.
How we pack your order
Why we moved away from generic packaging, what we use now, and what we are still working to fix.
Introducing the Boxy Tee
A wider, drop-shouldered cousin of our Heavyweight Tee. Same fabric, different silhouette.